Thursday, February 6, 2014

Bruno Mars Tops iTunes After Most-Watched Super Bowl Halftime Show

Image: Theo Wargo/FilmMagic/Getty Images

After breaking the record for the most-watched Price Compare-bowl-halftime-video/">Super Bowl halftime show ever with 115.3 million viewers, Bruno Mars has roared his way up the iTunes sales charts on Monday.

The 28-year-old's sophomore album, Unorthodox Jukebox, which recently won Best Pop Album at the Grammys, secured the No. 1 spot on iTunes' Top Albums chart and his debut album moved up to No. 3. Two other versions of those albums are Nos. 8 and 17.

Meanwhile, 14 versions of 12 of his songs snagged spots on iTunes Top Songs, with "Locked Out of Heaven" at No. 6, "Just The Way You Are" at No. 7, "Treasure" at No. 13, "Young Girls" at No. 16, and "When I Was Your Man" at No. 19.

Mars' label, Atlantic Records, told Mashable his performance has had a major effect on ticket sales for his " Moonshine Jungle World Tour." Tickets for the North American leg of the tour went on sale Monday and many markets quickly sold out of tickets.

Below, watch Mars' show which, based on viewership, beat out Beyonce's 2013 halftime show (110.8 million). The show trumped Madonna's 2012 show (114.0 million).

Mars, the youngest artist to ever serve as a sole halftime show headliner, opened on the drums for "Billionaire," a Travie McCoy song on which he was featured in 2009, before launching into a hip-swinging performance of "Locked Out of Heaven."

Mars followed those songs up with a rambunctious rendition of "Runaway Baby." He closed the set with "Just The Way You Are," which began with an emotional video of troops addressing their loved ones. Between "Runaway" and "Just The Way You Are," the Red Hot Chili Peppers joined Bruno Mars onstage to rock out on "Give It Away."

The Red Hot Chili Peppers' Greatest Hits album also saw a sales impact because of the veteran rock band's cameo; it's currently at No. 6 on iTunes' Top Albums chart.


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